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Heath Thompson
Jul 30, 20242 min read
Amazon PPC Management - Launching: How to Take Advantage of Triple Indexed Keywords During the Launch Stage
Full Question Hi Heath When we gain sales from the triple kw approach, you mention that we then need to retarget the search terms as an...
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Heath Thompson
Jun 28, 20242 min read
Amazon PPC Management - Keywords: How Many Keywords Per Amazon Ad Campaign?
The Full Question: Hi Heath, Do you still suggest exact match 5-10 keywords in video campaigns? Or can you target more keywords in each...
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Heath Thompson
Jun 25, 20242 min read
Amazon PPC Management - How to Migrate Keywords Across Campaigns Correctly?
The Full Question: Hi Heath, When you say move the keywords to their own campaign / ad group does this entail pausing the keyword in the...
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Heath Thompson
Jun 25, 20243 min read
Amazon PPC Management - Keywords: How the Algorithm Groups Keywords and How This Affects How You Target Them and Negative Match Them.
Amazon PPC Management - Keywords: How the Algorithm Groups Keywords and How This Affects How You Target Them and Negative Match Them.
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Heath Thompson
Jun 17, 20242 min read
How Do AI and ML Influence Keyword Selection?
The Full Question: How do Artificial Intelligence (AI) and Machine Learning (ML) affect search results, and does that impact the keywords...
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Heath Thompson
Apr 9, 20242 min read
Amazon PPC Management - Keywords: Should I Target Keywords with No Suggested Bid?
Amazon PPC Management - Keywords: Should I Target Keywords with No Suggested Bid?
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Heath Thompson
Mar 27, 20242 min read
Amazon PPC Management - Keywords: Should I Create Single Keyword Ad Campaigns?
Amazon PPC Management - Keywords:
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Heath Thompson
Mar 26, 20241 min read
Amazon PPC Management - Keywords: How to Migrate Keywords from One Campaign to Another
Amazon PPC Management - Keywords: How to Migrate Keywords from One Campaign to Another
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Heath Thompson
Mar 17, 20242 min read
Amazon PPC Management - Keywords: Targeting Amazon PPC Search Terms to Improve Keyword Organic Rank
Amazon PPC Management - Keywords: Targeting Amazon PPC Search Terms to Improve Keyword Organic Rank
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Heath Thompson
Mar 17, 20242 min read
Amazon PPC Management - Keywords: How Does Keyword Order Affect Search Result Retrieval?
Amazon PPC Management - Keywords: How Does Keyword Order Affect Search Result Retrieval?
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Heath Thompson
Dec 28, 20232 min read
Amazon PPC Management - Keywords: Does Repeating Keywords in a Different Order Create Duplication?
Amazon PPC Management - Keywords: Does Repeating Keywords in a Different Order Create Duplication?
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Heath Thompson
Jul 8, 20233 min read
Amazon PPC Management - Keywords: What are Some Good Keywords to Use for High CTR?
Amazon PPC Management - Keywords: What are Some Good Keywords to Use for High CTR?
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Heath Thompson
Jul 6, 20233 min read
Amazon PPC Management - Keywords: Would You Suggest Creating Different Ad Campaigns to Separate Keywords by Search Volume?
Amazon PPC Management - Keywords: Would You Suggest Creating Different Ad Campaigns to Separate Keywords by Search Volume?
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Heath Thompson
May 19, 20233 min read
Amazon PPC Management - Do Campaign Metrics Improve after "Cleaning" them by Removing Keywords that don't Contribute?
Amazon PPC Management - Do Campaign Metrics Improve after "Cleaning" them by Removing Keywords that don't Contribute?
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